Apple TV app development used to mean a developer, the tvOS SDK and a five-figure quote. Tappla turns your existing video source into a real native Apple TV app — submitted through your own Apple Developer account, so your name is on the App Store. Days, not months.
Apple TV apps are native tvOS applications — Apple has supported third-party tvOS apps since 2015. Shipping one means the SDK, store assets, the App Store review process and ongoing compliance. Here's what Tappla carries for you.
A real tvOS app with native navigation, a proper home screen and top-shelf artwork — not a web view in a shell.
Icons, top-shelf images and metadata — prepared and uploaded to your App Store Connect, so the final submit is a quick step you own, not a project you staff for.
Apple periodically changes requirements. Updates to keep your live app compliant are part of the plan, not a new project.
Point Tappla at the video you already run — Vimeo, Boxcast, Resi, an HLS stream or a JSON feed. No migration, no re-uploads.
Add your logo and colors, arrange the home screen, and preview the real app on an actual Apple TV before you submit.
We build, sign and upload the finished native tvOS app to your own App Store Connect. You add the listing details and tap submit — the quick final step that keeps the listing permanently yours.
We do the build; you do the final submit through your own Apple Developer account, so your organization is the publisher. If you ever switch tools, the listing, the reviews and the audience stay yours. That's the difference between owning an app and renting a channel inside someone else's app.
The video source that powers your Apple TV app also generates native Roku and Fire TV apps — one library to maintain, three stores covered.
That's the going rate for a custom dev shop to build one Apple TV app. With Tappla you connect a source and ship — and you own the result.
See what Tappla costs insteadWe carry the tvOS toolchain and the review process so you don't build a TV team.
New videos appear automatically — no re-submission cycle for every change.
Published under your Apple Developer account. It stays yours, permanently.
You connect your existing video source to an app builder like Tappla and brand it. Tappla builds and uploads the finished native tvOS app to your own App Store Connect; you add the listing details and submit for review. With a builder you can be in App Store review within days, without writing code.
Yes. Tappla generates a real native tvOS app from your video feed — no Swift, no SDK work, no in-house developer. We handle the build, signing and store assets, and upload it to your App Store Connect ready for you to submit.
Yes. Apple charges $99/year for a developer account. We upload the finished build to your own App Store Connect and you do the final submit, so the App Store listing is permanently in your organization's name — even if you later change tools.
For organizations, the Organization account type is usually right — your legal entity appears as the publisher on the App Store, which is a strong credibility signal. It requires a D-U-N-S number; an Individual account shows a person's name instead.
Connecting a source and branding takes a day or two. The main variable is Apple Developer enrollment and store review. Most organizations go from connecting a source to in-review within days.
Custom agency development typically starts around $20,000 over several months. With Tappla, all three native platforms (Apple TV, Roku and Fire TV) are $149/month, or a single Roku or Fire TV app is $49/month. See the pricing page for details.
A real native tvOS app built against Apple's SDK — not a web view in a shell. It uses native navigation, a real home screen and top-shelf artwork.
From $24/month. All three native platforms are $149/month. Connect your source, and your name goes on the store.